Loading…

Ayco reports jump in bagged asparagus sales

aycoAyco Farms is experiencing a substantial increase in bagged asparagus sales to some of its largest retail customers as consumer trends are changing in today's economy. “Bagged asparagus grabbed attention and seems to have kept traction due to consumer trends and the convenience of packaged produce,” said Avi Nir, Ayco CEO. “We see consumers buying more bagged products than ever before.”

Since that first push, sales have remained strong. “Consumer trends have changed the way people are buying produce,” said Shani Nir, marketing coordinator for Ayco. “In April, our bagged sales began to increase in a serious manner. Interest in bags has never been higher. Once retail customers and their shoppers became familiar with the bags, they realized the convenience of our presentation and the benefit in this bag.”

Ayco Farms was one of the first companies to advance into the new and innovative packaging of asparagus. “With many months of testing MAP and non-MAP materials we developed a bag and protocol perfect for handling asparagus,” said Avi Nir. “We invested in figuring out what materials worked best for asparagus and adopting our facility for the machines. We believe that we offer the most innovative asparagus bag on the market.”

The company has been testing bagged asparagus for several years, according to Shani Nir. “Our goals were to increase shelf life and create a more consumer-friendly bag. In May 2020, we released our new full color design with unique features to our customers including a breathable stand up gusset bag with a handle, a large window for a good view of the product, nutritional facts, a QR code to scan recipes on the website and a tagline on the bottom of the bag that says, ‘Got Asparagus?’ so that even lying down the package has a clear sales message.”

Ayco continues to invest in producing bagged asparagus in volume. “We are tweaking our bagging operation and are about to order two new machines to handle the new demand,” said Avi Nir. “Our sales indicate bagged asparagus is here to stay. Even with a change in consumer trends in the marketplace, we foresee the convenience and safety benefits of bagged asparagus remaining for retail shoppers.”

USDA cites Ohio business for $800K PACA violations
As a part of its efforts to enforce the Perishable Agricultural Commodities Act and ensure fair trading practices within the U.S. produce industry, the U.S. Department of Agriculture has imposed sanctions on PK Produce Inc. in Canton, OH, for failing to meet its contractual obligations to the sellers of produce it Read More ...
Sobeys expands curbside pickup service
Sobeys is expanding its e-commerce offering to Atlantic Canada with the launch of Voilà by Sobeys Curbside Pickup. Now available at three Sobeys store locations in Nova Scotia, the new service offers a freshness guarantee and products at affordable prices with no hidden fees. Orders are assembled with care by Voilà by Read More ...
IPC helps foodservice operators make changes to meet COVID-era challenges
Portability, profitability, innovation and menu simplification. Those topics were the themes of a webinar presented by the Idaho Potato Commission as part of Restaurants Rise, an initiative launched in May by Nation’s Restaurant News and Restaurant Hospitality. The initiative has included live virtual events to aid Read More ...
Indianapolis Fruit Co. expands robust team
Indianapolis Fruit Co. remains focused on being a leading super-regional produce and specialty foods distributor providing premium quality products and unprecedented customer experiences through experts who care. The company, a business unit of IF&P Foods and the FreshEdge Group of Cos., primarily services the retail Read More ...
Meijer vet joins SpartanNash leadership
SpartanNash Co. has hired Shaquanda Gordon as vice president of human resources, talent and diversity. Gordon will build on the company's efforts to ensure a diverse, equitable and inclusive workforce by driving the overall human capital strategy for the organization. In this newly created position, she will lead the human Read More ...
Index Fresh hires seasoned sales representative Susie Rea
In a move to bolster its sales efforts, Index Fresh hired Susie Rea this month. Rea has a great reputation in the avocado industry and brings with her an extremely successful 23-year career in produce sales, supported by strong industry relationships globally. “Susie is an incredibly dynamic sales professional with an Read More ...

Market Watch

the source pro-act

Western growing regions getting hit by rain, cooler temps

floral pulse